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SEO Free Traffic – How it Can Supercharge Your Online Business
Generating free traffic is something that every internet marketer seems to salivate over. Traffic and list building are the two undeniably essential components to any successful online business. For this article I am going to focus on getting you high quality traffic for free. How can this be accomplished? SEO free traffic of course! Search engine optimization is the most cost effective way to drive crazy amounts of targeted traffic to your website. So here are a few ways in which SEO will benefit your online business.
-SEO allows users to find your website and products quickly and easily. SEO free traffic is the best traffic period! Users can find what you are selling in a heartbeat, and all you have to do is get your site listed on the first page of Google.
-SEO is the cheapest form of advertising in the net. It’s true. Sure you have free classifieds and things of that nature but nothing works like SEO. The best part is it’s free! Getting free traffic will give you a leg up on any competitors in your niche because they are probably having to use paid methods to drive traffic to their site. However when armed with SEO knowledge you will be able to generate massive amounts of free advertising!
-SEO can increase your back links, therefore boosting your site even more! Chances are people will see your site listed high in search engines and want to do link exchanges with you. This is great for you because it allows you to generate even more free traffic.
So SEO free traffic is without a doubt the best method to driving highly qualified visitors to your site. It will boost your sales and cut advertising costs, which will in turn supercharge your online business.
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Overlooked Little BIG Tips for SEO and Traffic
1. Submit your main website to social book marking places and make your bookmarks public.
So many people with blogs over look this. I know of several websites that have every article on their website social bookmarked, but they forgot to bookmark the most important one, their main page.
These simple bookmark websites on the internet are insanely powerful for traffic. Each bookmark, that is public, will be indexed by search engines, so as a result you will get multiple search engine pages with your website. A very nice side effect of this is that most of the listings will be not be omitted by search engines as other relevant listings; instead you can expect to get multiple listings on a search engine, instead of just one listing, or the indented listing which shows only two links to people searching the web. A good example, if you type in Howbits on google you will see multiple results for my website from other websites, and most are social bookmarking places.
So my recommendations are to come up with a good description about your website, your popular tags, and submit it to social book marking websites. Make sure your profile is shared via public, and not private, I have seen some people go through this process and forget to make their profile public.
On a side note, when you have these book marking websites linking to you, the search engines checks the tags from these websites that you have entered and conclude that since you have the same tags on your website AND on the bookmark to your website, that these tags must be important for your website, so it will give you a increase on keyword ranking in search engines. You can do this for each page on your website that you want traffic to get to.
At the bottom of this post I will put a list of common book marking websites; there are tens of hundreds of websites like these out there. Make sure to utilize them so they work in your favor, this means use good tags, and descriptions.
Authors Note: When I say Social Bookmarking websites, I do not mean websites like Digg, Propeller, Slashdot, etc, only submit articles to these places, submitting just a website will get you banned. Only submit / add your website once to bookmarking websites, not multiple times, there is no gain from this, except a ban. Do not make multiple accounts on these websites and promote and book marked your own stuff with these accounts.
2. Use h1 and h2 headers tag when possible in a page or post
I read a lot of blogs through out the day, and I see people using Bold and Font sizing, over the use of a Header Tags. It seems that so many people don’t realize it, but search engines give more weight to what’s in between header tags, then what is wrote on the page.
Search engines are getting smarter as the days pass, and how they figure out what content your website has and who they should show your link to, is based on the story you have painted for them. They believe that whatever you type in these tags must be pretty important and relevant to the page / post. So they read and interpret the information between these tags as best as possible and get a good story about what the page is about.
When you use bold and font sizing, well to search engines, this means nothing. Another piece of advice, stay away from using * ! ^ # in these tags, and other random characters. Try not to use empty ranking words like AND, THE, IS, ARE, A, etc, in these titles, they mean nothing to search engines.
3. When using forums, put your Website Address in the signature area and in your profile.
Several forums are searched on a daily basis by search engines and you will end up getting a link to your post, and depending on what you wrote about, people will find it and see a link to your website at the bottom of your post. Most forums do not utilize the nofollow script which prevents rank sharing and BOT searching, which means you will get another link to your website, fairly easy way of getting links.
Words of advice – Don’t post spam and junk on these websites and your post will stay a long time, possibly until the website disappears on the internet. One nice benefit about forum use, if you change your website address, just go to your profile change your signature to reflect the new website, and all your old post signatures will automatically update. By the time the search engines come by again, everything is updated and back to getting you traffic and ranking.
A word of advice, if someone tells you to keyword stuff your page above a 8 – 12% keyword ratio, then this person has no idea about SEO. If you hide keywords and use white text on a white background you will get banned from search engines. It may not be today, or tomorrow but it will happen. Now a days keyword stuffing doesn’t help, it comes down to the location of the keywords, Header tags, descriptions, Titles, anchor tags to your website, etc, like I said, paint a good picture to the search engines about your website.
I hope this helps people with their websites to get better search engine ranking and ultimately, to get traffic. There is no reason to submit / add your website multiple times, just do it once and thats all.
Some of the Bookmarking websites I use
del.icio.us
Diigo
Connectedy
Connotea
FeedMeLinks
Furl.net
Google Bookmarks
Yahoo Bookmark
Jumptags
netvouz
spurl
BibSonomy
Blogmarks
Mister-wong
These websites are search and indexed all the time, so don’t be surprised if you see your website showing up all over the internet in a few minutes to a couple of hours.
Understanding SEO and Traffic Building
Search Engine is a program which stores information about web pages on the WWW (World Wide Web). Information about web pages is stored in index databases. When a user types any queries in the search engine, then it looks up the stored index database and provides the best matching web page to the user. Here is the point. To maximize the earning you have to get traffic as much as possible. More traffic means more money and SE has potential to send lots of traffic to your web site. But for that you have to optimize your website for search engine. SEO stands for “Search Engine Optimization”. SEO is a method of improving website ranking in search engine index database. Better the SE ranking, your page is likely to appear in first few pages of search result. That means more traffic to your website. The following are a few tips which can help you to dramatically improve the ranking of your website in SERP (i.e. SE Result Page) and increase the traffic to your web site.
1. Select Appropriate & Competitive Keyword: There are many sites on the internet that can help you to look for appropriate and competitive keywords for your website. For example, you can use Overture.
2. Use Primary Keyword in File Names: Although, this has little effect. But you should use keyword in naming your HTML file names. Do it for every page of your website.
3. Use Primary Keywords in Page Tile: Always use keywords in Page title because most of the search engine looks for it in the title of the page. You should use the keyword which you are going to use for that particular page of your website. Do it for every page of your website.
4. Use Primary Keyword in Meta Tags: Always use Primary keywords of your web page in the Description Meta Tags and Keyword Meta Tags of your web page. Do it for every web page of your website. But limit the number of characters to 25 and 1000 for Description Meta Tags and Keyword Meta Tags. In addition to that, don’t repeat a keyword for more than 3 times in Keyword Meta Tag.
5. Use Header for Primary Keywords: The first heading in the body should contain the primary keyword. This can be H1, H2, or H3 tags in HTML where 1, 2, 3 indicate the size of the font for the heading.
6. Use Moderate Number of Keyword in Body: Your keyword should appear on the top of body under Header Tag and it should repeat for moderate number of times in the body. Too few occurrences of keyword will not help you and too many occurrences can be considered as “keyword spamming”.
7. Content is the King: Remember People visit your site for information. Information means content. So always use unique content for your site. You can get lot of content free on the web but those will not help your site in Search Engine Ranking Page (SERP). It is simply because the same content may have been used by another site because it is free. In addition to that, many Search Engines may penalize your site for using duplicate content.
8. Get Effective Backward Link to your website: Make sure to trade links with website that are related to your website subject. It makes no sense to trade links with an entertainment site if your website is related to Automobile. The more closely the links on your site are related to your site, the better the chances of being ranked well in SE. In addition to that, stay away from link exchange sites.
9. Use Links Containing Keywords: While using links, your keyword should appear in the text of a text link on the page. Use it to incorporate keywords or phrases to increase your keyword count. SEs do consider these and this will help you in SE page ranking.
10. Use Image Alt Tag: If you are using images in your website then never forget to include a text description of that image in the alt tag. These tags can be used to incorporate keywords or phrases. It will help you to increase keyword counts. Search engines do consider alt tags in their SERP.
11. Dynamic Vs Static Web Pages: If your website is static then it will be indexed easily by Search engine. But if it is Dynamic the Search Engines will have difficulties to spider and understand them. You should really look for techniques which can help you solve that problem. For example, you can use Mod Rewrite if you are using Apache Web Server. That may help you solve that problem. That Generates Static HTML Pages.
12. Update Your Site Regularly: Search Engines love growing sites. So Keep adding contents to your site as much as possible and update it for even small changes you do. Search Engines give better rankings to sites that update their site contents often.
13. Use Sitemap: Always add Site-Map Button and include all the pages of your site in that page so that spider can find and index them.
14. Site Maturity: If your wallet gives you permission, register you Domain Name for 5 years at least. Page ranking also depends upon the maturity of the site. Older site gets better rankings and will have more indexed pages.
15. Add ROR & Robots.txt: ROR gives information about site and it is in XML. Generate an ROR file for your site, and then paste a button to the main page of your website. When the Search Engines spider your site, they’ll spider this file and have a better description of what your site is about. Also create a robots.txt file because this will tell the search engines what not to spider on your site.
16. Submit your site to Directories: Manually submit your site to different directories with different description & categories. This one convinces the search engine that you have submitted the site manually. Hence, Search Engine will not penalize your site for automated submission by Software. Submitting to DMOZ Directory and Yahoo Directory will help you a lot. DMOZ Directory is Open Source Directory and on the other hand, Yahoo Directory is paid one except for non-commercial site. Please don’t submit your site to DMOZ and Yahoo Directory unless it is fully ready.
17. Submit Your Site to Search Engines: You can submit your website to many search engines for free. Try adding your site to 3 major search engines – Google, Yahoo and MSN manually.
The above mentioned tips present good,and solid way to optimize your website for different search engines. There are few things which I would like to mention you should avoid doing:
1. Avoid Automated Submission: Avoid using automated submission to search Engines. Search Engine may penalize your site for using automated submission tools.
2. Avoid Repetitive submissions: Repetitive submissions don’t improve the ranking of your site in search engine.
3. Avoid Black Hat SEO tricks: Avoid using the text that is same as background once used by Black Hat SEO. This was used to increase the keyword count without displaying the text to actual viewers. You site will be surely get penalized for that if you use this trick in your site.
4. Avoid Frames, Flash and Java: Avoid using Frames, Flash and Java in your Web Page. Search Engine finds them difficult to understand.
5. Avoid Meta Refresh Command: Avoid using Meta Refresh command to automatically direct a web page to another.
6. Avoid Broken Links, Broken Images & Under Construction Pages: Search Engines hate broken links, broken images and under construction Pages. So check your site for all these things before you submit it to anywhere.
Are You Guilty of Hit and Run Marketing? What it Means to Your SEO and Traffic Exposure
What is hit and run marketing and how does it relate to social media marketing or traffic exposure? Are you guilty of spamming or constantly advertising your product or opportunity in your initial contact or most of your posts?
Do you barely get past an introduction with someone you have just connected with on a social network when you launch into a pitch of your product or opportunity?
If so, you are wasting your traffic exposure and turning off your contacts with this tactic.
The term Hit and Run Marketing refers to this approach. Utilizing your social media to post advertisements of your product or opportunity has people turning away just as they would hit the fast forward button on their remote when commercials come on while watching TV. If you understand attraction marketing, or what social media means to your SEO, then you would not do this.
I know that if I see someone Tweet their product 5 times in the same second, or worse, fill my entire page with their ads, I can’t un-follow them fast enough! And when someone I barely know puts a post about their opportunity on my wall (which is viewed by all of my personal friends), that is a bit of personal space invasion! (after which I delete that post).
Reality Check:
It is simply a proven fact that, once someone who needs or wants your service has their eyes on your ad or even your content, they almost NEVER take action to select your product or service IMMEDIATELY.
A sale, whether it is an outright product buy, or an MLM prospect signing up to join your company, is a very complex social exchange. It is not going to happen just because someone has linked to you in a social media content.
Social Media is about people, and what interests them. This is always going to be based on human emotion (no one likes to be sold!), and only Engaging, Entertaining, Educational or Enlightening material will capture their attention.
To be successful in internet marketing you must first evaluate your target market and know what content will be meaningful and valuable to them. Then you need to provide that content in an engaging way, otherwise they will not stay on your page after just clicking on your link (if they even do), once they see you are simply there to sell them.
Google is keenly aware of the amount of time someone stays on your page, and either punishes you in the rankings or rewards you with higher rankings accordingly.
Your Perpetual Internet Traffic Machine runs on two things – content, and syndication. If your content is not meaningful to your target audience, and your approach in getting them TO your content is not one which engages and interests them, then you are wasting your traffic exposure. To make the best of that exposure you need to over deliver on what they need, in order to build a relationship of trust with them. Only then will they consider taking advantage of your product or service. But more importantly is their willingness to pass along your content, to foster its syndication.
What is Content Syndication and the Content Syndication Network?
Your Content Syndication Network depends upon your offering good content; good enough that someone wants to come back and better yet, pass it along to their contacts, and ultimately link back to it from their content.
Content Syndication is when your content is propagated through networks beyond your own, whether by social bookmarking, back-links from other sites, or simply by it being propagated through email or other means by people in your network to people in their networks. This extends the reach of your own network, and is your Content Syndication Network. This is where social networking is so powerful in increasing your SEO.
Social Bookmarking done by others is far more appealing to search engines (and therefore productive for increasing your SEO) than when you post your own content. When others elect to receive RSS feeds from your blog, this enhances your SEO and Google visibility even further. When someone posts a link to your article or blog on their web site, your search engine rankings are increased.
But the point is, you won’t get anywhere with content syndication if you are sounding like a commercial, or saying ‘buy from me!’ or ‘join my business, I’m looking for leaders!’.
Social media is a very powerful thing in extending your reach but the reach will not go beyond the first glance of your network’s users if you are only pitching your product or opportunity!
Top 5 Tips For Blogging For SEO And Traffic Benifits
Blogging is one of the simplest forms of publishing content on the internet. They are also amazing food for search engines. Despite this, there is a way that blogs must be created and maintained to make sure that they run properly. You can’t just decide that you are going to create a blog and you are going to get traffic because that is just not happening. What you are going to do is follow these 10 tips that aren’t going to make you a blogging master, but will get you on the first step on the ladder to success.
1. Make sure you have a template edited so it is different from the default ones. People who use default blog templates are doomed to fail because they presume the public is ignorant and do not know that 5,000 other blogs look like theirs. Editing is not hard, it takes a little bit of knowledge, software, or some money.
2. Post more then once a day. As soon as you start your blog, start to post 3, 4, even 5 times a day for a month. If you see any blogs out there, you know that they have hundreds of posts. These posts are created over a long period of time. You need to catch up. If you write 5 posts a day for a month you will have 150 posts and that is plenty to get you going.
3. Ping your blog everywhere. This is very important when you want search engines to get to you. Sites that offer you the ability to ping are all over the web. You can even type in, “list of sites to ping” in Google and find some forum thread or other that has a large list of sites to ping to.
4. Use RSS feed and ping it as well. Many people do not know the incredible power of RSS feed. Many blog platforms already start with RSS feed for your blog. This can also be pinged along with your site. Hopefully if your posts are good, webmasters will pick them up and place them on there sites.
5. Use social bookmarking Sites. These social bookmarking sites are amazing. These sites allow people to publicly display there favorite sites on the internet. All you have to do is sign up to one, like [http://www.del.ici.us] and join. Then look for the blogging tools and place a button on your site. What this does is tell people to add your blog to there favorites. This brings links, traffic, increased ranking and more.
If you are really interested in learning all you can about blogging you are on the right path. There are plenty of great free resources on the internet; all you have to do is find them.